• Company does new “bad” thing.
• Thing gets media attention.
• Company postpones/reassures.
• Attention dies down.
• Company rolls out thing more slowly over longer period of time.

Not saying that’s what’s going to happen. Just keep that in mind and maybe use this time to explore some other options. That usually doesn’t hurt and if push comes to shove moving won’t be as painful.

Generally if possible diversifying is usually a good thing no matter what.