When women riders and drivers told us they wanted more control over how they ride and earn, we listened. That feedback led to Women Preferences, features designed to give women the choice to ride with other women. Since our first pilots last summer, we’ve heard just how much that choice matters—from feeling more comfortable in the back seat to more confident behind the wheel.


That’s not necessarily true though. Many men also feel more comfortable with another man in a variety of situations. Prostate exam, counseling, and barber are all good examples. Some guys are just super awkward with women and might not want to feel awkward while paying for a ride. Hell with the severity an accusation of wrong doing can have some men might not want to ride solo with a woman they don’t know.
The same goes for women, not all women choosing this setting are doing so for safety, sometimes people have a preference. Uber is organizing willing independent contractors to the preference of paying customers. If the customer states they want a specific gender as their driver I don’t see why that would be a problem so long as both parties are fine with that.