Motherboard sales 'collapse' by more than 25% as chipmakers strangle enthusiast PC market to build more AI chips — Asus projected to sell 5 million fewer boards in 2025, Gigabyte, MSI, and ASRock also expected to see reduced sales numbers
www.tomshardware.com
Fewer people are buying parts and building new PCs from scratch.

Motherboard sales are collapsing amid unprecedented shortages fueled by AI, causing prices for many major PC components to rise across the board during the past six months, with memory modules and storage drives leading the way.

Those shortages are being exacerbated by chipmakers like Nvidia, Intel, and AMD, which have reduced production of consumer chips so they can manufacture more AI processors. The AI infrastructure buildout is also causing shortages for Intel and AMD CPUs (and even high-end Macs), as interest in agentic AI rockets through the roof.

Because of this, users who lack deep pockets are putting off upgrading their PCs and holding on to their current devices longer. Motherboard manufacturers have begun to feel the effects of these delayed purchases, with Digitimes [machine translated] reporting that the four major firms are revising target sales downward.

  • stealth_cookies@lemmy.ca
    3·
    3 hours ago

    I think that is about right. I was on my Sandy Bridge system for 9 years and upgraded because I saw working from home happening. No reason I won’t be be fine with my AM4 system for that long. Just did my mid cycle GPU upgrade at the start of the year.