McDonald’s is removing artificial intelligence (AI) powered ordering technology from its drive-through restaurants in the US, after customers shared its comical mishaps online.
A trial of the system, which was developed by IBM and uses voice recognition software to process orders, was announced in 2019.
It has not proved entirely reliable, however, resulting in viral videos of bizarre misinterpreted orders ranging from bacon-topped ice cream to hundreds of dollars’ worth of chicken nuggets.
McDonald’s told franchisees it would remove the tech from the more than 100 restaurants it has been testing it in by the end of July, as first reported by trade publication Restaurant Business.
Great. Now how long until they try again? It’s so crazy how much they want it to work despite all the evidence proving that its going to be a bad idea and in the end cost more than the people you hired at the lowest cost possible. For a company that loves power its crazy to think they are just ok handing over a decent chunk of that power to another company that will dictate how much it costs and unlike employees that get no raises or maybe a dime, these AI contracts will absolutely have clauses were every year they will rise 5%. It’s not a hard decision here yet for some reason they really won’t drop it. If that wasn’t enough nobody likes talking to a bot! Your hurting your company every step of the way…
While at the same time fighting unions every step of the way.
As soon as they can build a supply chain for fully automated kiosks I imagine.
Carl’s Jr. Fuck You, I’m Eating