Digital ads do not promote things I’m interested in buying. I do not see ads very often at all - I haven’t had a TV for 20+ years, I don’t go to cinemas, so I don’t even see those kinds of ads. Occasional ads on YT pop up, and I’ll skip them; if they are unskippable or too frequent, I’ll abandon the vid. I’m not on any commercial “social media”, so I don’t see ads on them either. I’ve just never liked social media - Lemmy and Mastodon are all I use these days.
Occasionally, very, very occasionally, I’ll see a meatspace ad that I pay attention to: there’s a local alternative music collective that wheatpaste ads around in a nearby town. I actually WANT to know about these events, and I will actually go to them, and I actually sought them out in the first place. I also see ads at my local community centre, for local events. Same kind of thing.
So how is this resistance futile?






Could be QOS or packet shaping going on at your ISP, or just throttling or congestion. Speed tests only really test for typical traffic patterns, so will give you a warped view: it certainly disagrees with your observed measurements. There are lots of factors that can affect how quickly traffic passes between two hosts on the internet, but domestic broadband is generally the worst of all worlds - you usually share bandwidth with other subscribers, and although the throughput can be quite good, the latency and error rate can be quite bad, and you can get fragmentation as frame sizes can differ between network segments, causing buffering especially when congestion is occurring. Your ISP might also have deprioritised your type of traffic, or they might be dropping packets, which causes retries, and thus slows your connection down.