We can call it Pizzaga-- wait, no nevermind.

I have an opposing theory that Pizza Hut is a symptom of late stage capitalistic cancer. In the late 80s the capitalistic process of consolidating power in the Soviet Union into the new oligarchy had nearly run its course and the USSR dissolved not long after Pizza Hut showed up on the scene.

Here, in the homeland of Pizza Hut, Pizza Hut has shifted from being a casual sit down pizza chain, to a casual pizza buffet chain, to an exclusively carry out fast food pizza chain. The uniqueness of the architecture has been lost just as architectural drive in the USSR shifted over time from Construcivist to Stalinist to Brutalist to Soviet modernist (which is commonly critiqued for lacking personality in comparison to prior eras).

Here in the states we are currently seeing all of our architecture lose personality. Suburban developments are the same house over and over again, often not constructed to code. Car oriented developments are just the same strip mall or basic big box store plopped all over the place with no design considerations given to the surrounding landscape. Even our shitty pizza joints have lost what little personality they once had, now becoming relegated to existing within strip malls next to illusion of choice grocery stores.

All restaurants are Taco Bell