• laserm@lemmy.world
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    12 minutes ago

    What exactly are they pissed about? Yeah, the new design looks like ass, but what’s woke or even political about that?

  • pyre@lemmy.world
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    9 hours ago

    now that I’ve been forced to hear about this shit halfway around the globe, can someone tell me what’s the significance of the bean-like shape of the original’s background?

    • mrgoosmoos@lemmy.ca
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      17 minutes ago

      it echoes the shape of a baby in the womb or some shit, probably (retroactively decided by the general public)

  • Ileftreddit@lemmy.world
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    15 hours ago

    I mean does anyone else remember the story about Cracker Barrel refusing to seat black families, or is that just me?

  • BodePlotHole@lemmy.world
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    16 hours ago

    The real positive to take away from this is Cracker Barrel is dogshit food, and there’s so many other equivalent dogshit chain restaurants usually located in the dogshit vicinity of a Cracker Barrel, that you can still eat dogshit, and not have to go inside a new, modern, dogshit Cracker Barrel.

    … Just go to Applebee’s or Chili’s. It’s the same dogshit.

  • olenko@feddit.nl
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    19 hours ago

    As a European, I don’t know what Cracker Barrel is, and I couldn’t care less.

  • QueenHawlSera@sh.itjust.works
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    17 hours ago

    This is like, the first time I agree with the Right on something.

    Not that it’s woke, but that the rebrand is terrible.

  • froggycar360@slrpnk.net
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    22 hours ago

    It’s not just the logo, they’re remodeling the inside to be more “modern”. The kitschy americana vibe was the only reason people go there.

    • ricecake@sh.itjust.works
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      20 hours ago

      According to people I know who worked in the kitchen there, the correct reason to go to cracker barrel is actually their biscuits and gravy.
      The cheapest way for them to make 'em is from scratch. Everything else is premade bags and mixes, but the biscuits and gravy are made fresh a few times a day.

  • ddplf@szmer.info
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    1 day ago

    Cracker Barrel Remodel - Old vs New

    I’m not an American and I’ve only seen this logo a couple of time but I’ll be completely honest - this remodel fucking sucks.

    I despise minimalism and these transitions from oldschool cool to these post-modernist corporate garbage. And that’s definitely one.

    • ALLHAILHYPNOTOAD@lemmy.ml
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      50 minutes ago

      What is “woke” about this branding exactly? Are square minimalist logos more empathetic to minorities somehow? They seriously just use woke to describe anything they don’t like. Woke is to conservatives as bogus was to 90s surfer dude stereotypes.

    • garbagebagel@lemmy.world
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      4 hours ago

      I feel very opposite and really appreciate the minimalist in this case. I don’t always, but I just don’t think the old logo was aesthetically pleasing at all.

    • GraniteM@lemmy.world
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      16 hours ago

      If they had removed the old timer and the barrel but left the asymmetrical shape behind the text just as it was, then they might have been on to something.

    • katy ✨@piefed.blahaj.zone
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      1 day ago

      what that’s why everyone is bitching about it? like THAT?? how is that “going woke”? i guess woke is when you sans-serif.

      • funkless_eck@sh.itjust.works
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        1 day ago

        I mean it still has serifs its just losing the old guy, the barrel, the outline and the flourish on the K

        Honestly, I can see why an old guy with his hand in a barrel might be off putting for a restaurant theme

    • OhShitSon@lemmy.zip
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      1 day ago

      I hate it as well, my theory is that it’s done for better readability on small screens such as phones.

      • garbagebagel@lemmy.world
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        4 hours ago

        I think a lot of minimalism is coming from the point of accessibility in general. Shit used to be too convoluted.

  • lowleekun@ani.social
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    1 day ago

    Another chapter in “Everything i do not like is woke”

    The new design is minimalistic slop, for sure. But why would i give a fuck about a companies logo. Honestly we should not even be reacting to this bait.

  • chellewalker@lemmy.ca
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    1 day ago

    This isn’t “woke”, this is the corporate trend of oversimplifing logos no matter how much people liked the old ones.

  • Nomad Scry@lemmy.sdf.org
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    23 hours ago

    I have no idea if this actually matters but, as a former printer, the new logo is easier and cheaper to produce. The print plates will be cheaper and the lack of thin lines mean it will be more durable too. The wide open spaces mean that the alignment between the brown and orange doesn’t need to be perfect anynore (less waste).

    It might be a terrible design for a logo (I don’t know, not my area) but it’s a good design for printing.

    • lightnsfw@reddthat.com
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      16 hours ago

      I mean yeah, but as a consumer I don’t want to look at a bunch of bland logos with no detail everywhere I go. It’s boring. I don’t care how hard they are to print. People have been printing complicated shit for decades. Figure it out. (Not you figure it out, them figure it out).

  • Dharma Curious (he/him)@slrpnk.net
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    1 day ago

    I’m confused. The new logo is great, or it’s shit, I don’t care. But what does it have to do with wokeness? Did the old man sitting by the barrel start sucking dick on the billboard? Has he transitioned? Does the new logo secretly spell out black lives matter in invisible ink? It’s just the name in a sort of blob? How is this political? What am I missing here?

  • Edgarallenpwn@midwest.social
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    20 hours ago

    During lockdown my team was “mandatory local support” so we got take out lunch paid for 2 days a week day. Friday was cracker barrel day since it was close and filled us up enough for an “average Friday workload”. Mainly lazy days not wanting to get out of chairs due to “CB gut”. Cracker barrel will forever be “cinder block gut” to me now.

    But ehh, another dumb rebranding freakout that doesnt matter. You are still buying slop to go in your belly.

    Edit: Cracker Barrel was my shit when my family would do road trips. On one we drove past the state capital and my dad said “hey look at it!”. There was a cracker barrel roadsign on the highway and I screamed out “let’s get cracker barrel!”

  • Lucidlethargy@sh.itjust.works
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    11 hours ago

    They are so upset by the dumbest, most asinine things… Meanwhile, not a word can be spared for America’s concentration camps.

  • Sunoc@sh.itjust.works
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    1 day ago

    Wtf does « gave my life to Christ » means in that situation? Did mf get baptized in the parking lot??

    • kureta@lemmy.ml
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      1 day ago

      Can someone seriously answer this question. I’m losing my mind over here. WTF does it mean?

    • Tikiporch@lemmy.world
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      24 hours ago

      Only Baptists baptize, and it’s literally dunking your whole body into water. We had a huge tub behind the pulpit, it was about three feet deep and 12’x8’. I can’t imagine that happening in a Cracker Barrel parking lot, unless it’s one of those pool-in-a-pickup-truck-bed situations.

      “Giving your life to Christ” is basically what it sounds like. An often emotional moment in which you make a personal commitment to the Biblical idea of Christ and his teachings. Think of it like an epiphany.

      Edit: my bad guys, I got the terminology wrong about which sect of bigots have wet tshirt contests.

      • Sunoc@sh.itjust.works
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        1 day ago

        Only Baptists baptize

        No, absolutely not. Baptism is arguably the most important sacrament for all christian churches! Where I’m from, the catholique baptism is typically done for babies by gently pouring water on their forehead. Ofc it’s less spectacular than the “full immersion” baptism by the Baptists (also used by the pentcotalists as well btw).

        But anyway, none of that make sense to be done in a parking lot. Reading the other comments, I like the idea that the dude got suddenly touched by grace after eating a gross fish meal at Cracker Barrel!

        • Tikiporch@lemmy.world
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          1 day ago

          No, my bad. Of course other Christian sects baptize, though not all of them practice full immersion.

          • ddplf@szmer.info
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            23 hours ago

            Denominations is the word you may want to use in case you’re around Christians btw 😉

      • SolOrion@sh.itjust.works
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        1 day ago

        Baptisms aren’t just a Baptist thing, though they generally put more weight behind it than most other denominations that do it. At least from what I’ve seen.

        I was Pentecostal growing up, and a few times a year- generally around Christmas and Easter- they’d do an open baptism and anyone who wanted could get dunked. I went to one church without that big tub behind the pulpit you’re talking about- they’d do it in the river nearby. Cold as hell in the winter.

        Basically every brand of Christianity that I’m aware of has some form of baptism, though the exact way it’s done varies a lot.

        Matthew 28:19 is, “Therefore go and make disciples of all nations, baptizing them in the name of the Father and of the Son and of the Holy Spirit”